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PC Game Migration to iPhone and Android

View PC Game Migration to iPhone and Android on SlideShare

Transcript

Company experimented with the new mobile channel for product promotion at very low cost

Situation
  • A NASDAQ listed networking hardware and appliance maker has a thriving product certification and training business arm
  • The product certification and training department, a profit center, drives revenues by training professionals on complex network and hardware concepts
  • Company wants to monetize the course and content via smart phones, thereby reaching wider audiences and earning incremental revenue
Challenge
  • Increasing game speed over progressive levels required superior performance at high speeds of multi-touch interface
  • Original PC game had a point-and-click interface for sequential input while iPhone & Android require multi-touch support for simultaneous input from the user
Harbinger Solution
  • Tetris-like teaser game engages users with number “pegs” to be selected and animated by touch
  • Game developed with graphics, animation and multi-touch interactivity
  • Progressive levels increased in complexity and speed for user to respond with correct answers using multi-touch
Technologies & Tools
  • iPhone 3.1 SDK
  • Xcode 3.2
  • UIView animations, timers and view transitions
  • Sound, video & animations (Media Player Framework)
  • File management (NSFileManager)
  • Android OS 1.6
  • Touch event handling (OnClickListener)
  • Music API (MediaPlayer)
  • Layouts & ViewGroup classes
Benefits
  • Company engages users with an addictive teaser game that has links to website for up-selling complex training courses

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