Mobile Food Ordering Application for iPhone

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Transcript

Company able to blend brick-and-mortar retail and mobile experience with robust business model

Situation

A Silicon Valley startup with focus on mobile retail consumer products
Company wants to build a mobile à la carte ordering system for a major fast food chain in US

Challenge

Food menu a dynamic and fast-changing part of restaurant operations
Customer should get close to in-store experience and be able to customize and mix-and-match food items on-the-go
Display and ordering system to be integrated with mobile payment gateway with multiple options

Harbinger Solution

An iPhone application with interactive menu and custom UI controls to enable food ordering at the finger tips
App uses data plan and proprietary web services to get current specials, combo deals, up-selling items, food
ingredients, allergen info, nutrition value etc.
Builds up order, offers payment options, uses SMS gateway and SMS printer for order printing and delivery
Shows nearest outlet locations using GPS for optional order pickup
Extensive app branding options to enable quick white-labeling of the mobile solution

Technologies & Tools

Benefits

Company able to strike deals with multiple fast food chains to provide a valuable service
Fast food chain customers able to order and pick up with maximum information on their fingertips and minimum hassles

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