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Stock Ticker App on mobile
Transcript
A financial company uses brand new mobile channel for wider reach to its customers
Situation
- A leading stock broker firm which has well-established web-based stock ticker application wants to move their application on new emerging technologies like smart phone
- Company wants a portal for individual to plan and track their stock & indices in real time, and to analyze the past
- Company facing competition from similar portals, and wants to leap ahead of them
Challenge
- Application needs to have fast access to real-time stock quote data
- Application to have minimum possible memory usage with low battery consumption and high performance
- Display of detailed stock information in minimal screen space
Harbinger Solution
- Created market trends charts to remain update relevant stock news
- Created a Wrapper customized layer (a WCF service), which plays the role of mediator/agent between mobile client and Yahoo Quote service using YQL in JSON format.
- Layer is customized to reduce battery consumption and increase performance
- App adapted from web-based interface to Windows Phone 7 native-UI principles
- Used Push Architecture to display the real-time stock update
Technologies & Tools
- Visual Studio 2010 express for Windows Phone
- Windows Communication foundation (WCF) Service
- Microsoft Advertisement
- Visifire Charts for windows phone
- Push Notification
- Linq
Benefits
- The mobile app is a practical application for market players to record and track their stock quote or indices in real time
- Automatic quote price update using push ensures critical timely access to users
- Revenue generation for client through Microsoft advertisement integration