Harbinger Systems digital marketing offering is rooted in Harbinger Group's experience with launching and promoting industry-leading products like Raptivity and TeemingPod.
Harbinger's digital marketing offering ensures that you are able to achieve and exceed your marketing targets. Our offering will help you:
Improve organic visits to your website
- Increasing user visits from searches from Google, Yahoo!, Bing and other search engines through search engine optimization
- Submitting to qualified internet directories related to your industry and technology
- Creating presence on social bookmarking websites such as Digg, StumbleUpon, Delicious
Execute your social media marketing plans
- Creating presence and driving traffic to your social website profiles on Facebook, Twitter, LinkedIn, YouTube and others
- Identifying and recommending collaterals from time to time for the dynamic and changing social media landscape – videos, presentations, images, news and others
Track online presence and progress
- Reporting progress on various digital marketing aspects, including page ranks, website ranking, indexed pages and your website's progress for keywords through time
- Monitoring competitor's online presence progress and flagging important activities and changes to their online behavior
- Drawing insights from your website Google Analytics reports and fine-tuning for better results
Fine-tune your pay-per-click marketing
- Recommending on pay-per-click keywords based on website's progress in organic searches and social media marketing
- Researching target websites for ad placements and tracking pay-per-click campaign effectiveness
Develop effective marketing tools
- There are many avenues of product promotion available out there - app development, script-based integrations and exposing of web service to name a few. So, if you have an idea to spread your product virally through a small Facebook app or if you want to integrate twitter or the next big viral channel with your app, we can help! We have strong applications development background, which we can bring to bear for your marketing needs
Harbinger's digital marketing offering is not limited to pasting cookie-cutter content on websites, making blind website submissions or just creating profiles in the name of online presence. Being intimately and constantly involved in developing products and successfully taking them to market, we understand the constant interplay between product development and marketing. Our digital marketing will include recommendations that encompass product development, usage behavior and best practices to have a measurable impact for you.